The House Of Abhinandan Lodha

About The House Of Abhinandan Lodha

The House of Abhinandan Lodha (HoABL) is one of India's fastest-rising names in branded land development. Headquartered in Mumbai, Maharashtra, the company was founded in 2020 by Abhinandan Lodha and develops residential plotted land projects. The founder is the younger son of veteran developer Mangal Prabhat Lodha, and after a family arrangement he was barred from using the Lodha brand after a family settlement earlier in 2025 , which has shaped HoABL into an entirely independent identity.

The company's distinctive business model centres on what it calls "New Generation Land™" — the firm's business model utilises a digital-only model, where all transactions are conducted through virtual platforms. Rather than building apartment towers, HoABL acquires large land parcels in tourism-driven and infrastructure-led corridors, then sells legally vetted, RERA-registered plots with developed amenities. The firm is privately held (not listed on BSE/NSE), though HoABL has become the 5th most profitable real estate company in India and has never incurred a loss nor engaged in cash burning, distinguishing itself from many new-age start-ups.

Track Record

For a company barely five years old, the scale is unusual. In just four years, HoABL has delivered over 352 acres of developed land and has another 900 acres under active development across prime locations such as Alibaug, Anjarle, Ayodhya, Dapoli, Goa, Khopoli, Nagpur, and Neral in Maharashtra.

• Total land bank: A portfolio of over 1,000 acres of plotted developments, with 13 million square feet of land sold and an additional 34 million square feet in the development pipeline.
• Cities of operation: As of 2024, operations across 16 locations in India.
• Customer base: Over 6,000 investors hailing from 27 countries.
• Capex commitment: In January 2023, the company announced a capital expenditure plan of ₹11,000 crore to be deployed over a four-year period.
• Future ambition: Plans to be in 48 cities nationwide.

Notable Projects

Indicative price bands compiled from broker channel data; verify with the developer for current rates.

Latest Activity by The House Of Abhinandan Lodha

• Aug 2025 — Recognised by Guinness World Records for the largest floral mosaic logo (100 square metres) in Vrindavan.
• May–Jun 2025 — Entered the vertical housing segment. In 2025, the company entered the vertical housing segment through its Growth Housing initiative, beginning with a residential project in Naigaon, Mumbai, in partnership with Mittal Builders.
• Apr 2025 — Launched three major real estate projects in Mumbai including the American Culture centre in Marine Lines, a project overlooking Chowpatty beach, and a Joint Development Agreement with Mittal Builders in Naigaon.
• Mar 2025 — In 2024, property acquisitions in HoABL projects were made by Amitabh Bachchan at The Sarayu in Ayodhya and Kriti Sanon at Sol de Alibaug , sustaining strong celebrity-driven PR into 2025 with the "Land for Her" campaign on International Women's Day.
• Nov 2024 — Acquired the American Center property at Marine Lines, Mumbai, for ₹56 crore , alongside acquisitions of over 352 acres across Amritsar, Vrindavan, Varanasi, Shimla, Nagpur, and Khopoli near Mumbai.
• Nov 2024 — Opened a new office in DLF Cyber City, Gurgaon , signalling a North India sales push.

Delivery & RERA Compliance

HoABL has built its narrative on transparency, and the on-ground evidence largely supports it. All HoABL projects are RERA-registered, ensuring legal compliance and buyer protection. Examples include PRGO05242232 and PRGO05242234 for the Bicholim Goa project, and P52000078507 for Aero Estate Khopoli — buyers can validate these on the respective state RERA portals.

On delivery: Since its inception less than four years ago, HoABL has delivered over 150 acres of new-generation plotted land, well within the promised timelines. Major deliveries are expected at nearly five million square feet of development across 180 acres in Anjarle and Neral in Maharashtra.

Where buyers should be cautious:

• Brand confusion with Lodha Group: Many first-time buyers wrongly assume HoABL is the same as Macrotech (Lodha Developers). It is not. The official corporate website explicitly states the company has been established in 2020 and is not, in any manner, associated with 'Lodha' / 'Lodha Group'.
• Pricing concerns: Some early buyers in Konkan have flagged that the same piece of land sold for ₹14 lakh five years back is now being sold for ₹1 crore — a sharp re-pricing typical of branded-land plays. Investors must benchmark against neighbouring non-branded plot rates.
• Average ratings: Independent broker review aggregates show project ratings of 3.4–3.5/5 for Bicholim Goa and Aero Estate Khopoli — solid but not exceptional, suggesting buyers love the location and amenities but expect tighter execution and clearer documentation.
• Vertical housing is brand-new: The Naigaon JDA and Marine Lines projects are HoABL's first apartment ventures. There is no delivered high-rise track record yet to evaluate.

Awards & Recognition

• Guinness World Records (Aug 2025) — Largest floral mosaic logo in Vrindavan.
• Profitability ranking — 5th most profitable real estate company in India.
• HDFC Capital JV (2023) — Formed a joint venture with HDFC Capital Advisors, investing ₹1,500 crore in plotted and low-rise developments across India. Backing from a top-tier institutional investor is itself a strong credibility signal.
• Hospitality tie-ups — Partnered with The Leela Palaces Hotels & Resorts to develop a hotel in Ayodhya in their The Sarayu project.
• Listing status: HoABL is a privately held company — not listed on BSE or NSE. Lodha is in no rush to raise capital at the holding company level but will look to raise private funding in 12-18 months.

Builder Scorecard by RealtyPromoo

Why Choose The House Of Abhinandan Lodha

Strengths

• Clear-title plots: Every parcel undergoes multi-level legal due diligence — a rare comfort in India's plotted-land market where title disputes are common.
• Strategic micro-markets: Locations like Ayodhya, Vrindavan, Alibaug, and Khopoli (near Navi Mumbai International Airport) are positioned ahead of confirmed government infrastructure investments.
• Digital-first buying: Virtual tours, online bookings, digital documents — exceptionally convenient for NRI investors from 27 countries.
• Institutional backing: The HDFC Capital JV provides financial discipline.
• Profitable from day one: No cash-burn — important when buying from a young developer.

What Could Be Better

• Premium pricing: Branded plots often command a 2–4x premium over similar unbranded land. Pure investment ROI must be evaluated carefully against alternatives.
• Untested in vertical housing: Their apartment business is new — buyers in Naigaon are early adopters.
• Tourism-corridor risk: Many projects (Ayodhya, Vrindavan, Alibaug, Goa) depend on tourism growth playing out as projected. If that lags, capital appreciation will too.
• Brand confusion: The "Lodha" surname creates consumer assumptions that the legal disclaimers cannot fully dispel.